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MSPEI to begin recruiting doctors

Nov. 13, 2020

The Medical Society of Prince Edward Island (MSPEI) has now entered into a contract with the Department of Health and Wellness to implement a physicians recruiting physicians model.

The new partnership will see:

  • MSPEI hiring a Chief Physician Recruiter to be the lead contact for PEI physicians and potential candidates on all parts of the process to recruit a physician,
  • MSPEI and the Department of Health and Wellness creating and jointly chairing a new physician recruitment task force,
  • MSPEI working with the Recruitment and Retention Secretariat to develop a physician recruitment marketing strategy,
  • MSPEI working with Health PEI and the Recruitment and Retention Secretariat to streamline the current recruitment practices; creating a more efficient and positive experience for physicians considering PEI as a place to practice,
  • Creating a new orientation process to help welcome and transition new physician into practice; and
  • Health and Wellness, with MSPEI input, creating a physician resource plan to better plan for the Island’s future physician resource needs.

MSPEI President Dr. David Bannon sees the new partnership as the potential to make a profound change in how the Island recruits physicians.

“This model, of cooperation and support between the province’s recruitment office and physicians, has the ability to not only transform our success in recruiting physicians to the Island but also our ability to keep them here once they choose PEI as their place of practice, said MSPEI President, Dr. David Bannon. “I truly believe we have the potential to break new ground in strengthening  physician recruitment and, equally important, retention.”

Apply for Chief Physician Recruiter Position

The Medical Society of Prince Edward Island (MSPEI) is seeking a Chief Physician Recruiter to help transform the way PEI recruits and retains physicians to the Island. The role will be up to 0.8 FTE for a two-year term.

The individual will be joining a new, first-of-its-kind in Canada, Physicians Recruiting Physicians model designed to attract and inspire physicians to select PEI as their preferred destination to practice.  Reporting to MSPEI’s CEO and supported by a team at MSPEI, the individual will work alongside the government’s Recruitment and Retention Secretariat and Health PEI to recruit and orient physicians to life on PEI.

This is a high-stakes role that will have a significant impact on PEI’s recruitment success.

The role will be the first point of contact for all potential candidates, new recruits and PEI physicians looking to fill a vacancy, transitioning out of practice or welcoming a new physician into practice. We are seeking an individual who exhibits exceptional relationship building and communication skills. They will be innovative and visionary in helping to create a new recruitment and retention experience on PEI and will inspire others to be part of the success while being detail-oriented and skilled at executing and delivering outcomes.

The successful candidate will be a member in good standing with MSPEI - or have the ability to join - and has or can easily earn a high degree of trust and credibility with PEI physicians.  The successful candidate will also have a demonstrated understanding of the nature and demands of a generalist practice.

Chief Physician Recruiter Job Description – Apply by Nov. 27


The Atlantic Canadian medical associations have banded together to advance virtual care in their respective provinces. In May 2019, the four medical associations, along with the CMA, signed a joint statement to call attention to the need for, and opportunities in exploring increased use of virtual care.

This joint statement follows earlier work where the Atlantic medical associations commissioned consulting firm, Deloitte, to do an environmental scan of the virtual care scene in our world and region.

Virtual care is seen to have the ability to help solve long-standing health-care issues, including access.

We are now seeking members input, advice and guidance. Here are a few questions for your consideration:

  • What are the best technologies, software, practices, and policies that excite you or where you already have experience?
  • Are you interested in being a virtual care champion?
  • Do you want to innovate and share your results with your colleagues?

Send your thoughts by emailing:


Leading Change: Doctors’ Prescription for improving PEI’s Health-Care System

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The Medical Society of PEI (MSPEI) asked the Island’s doctors what they think needs to be done to improve our health-care system.

Their response was clear. It is time to change how we design, plan and manage our health-care system. More of the same will not work. PEI doctors want to work shoulder-to-shoulder with government and other health-care providers to improve our health-care system.

Doctors want to help lead us away from today’s reality where too many Islanders do not have a family doctor, there are long waits to see family doctors and specialists, and emergency rooms are overcrowded.

They want to help Prince Edward Island become:

  • the first province in Canada to provide every citizen with timely access to primary care;
  • a national leader in health-care innovation; and
  • the best place to practice medicine in Canada.

The goals are lofty, but doctors believe with drive, commitment, and through collaboration, it can be achieved.

Doctors are recommending that the province focus on these four areas:


1. Integrate physicians into the decision-making processes so they can help problem solve, design, implement and be accountable.


2. Implement primary care models that provide quality care that is accessible and sustainable.


3. Show more leadership in health-care innovation. Start with making all patients’ health information accessible to patients and all providers in electronic form.


4. Develop and implement a physician resource plan and have doctors recruit doctors.

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Physicians’ Election Advocacy Toolkit

MSPEI has prepared an Advocacy Toolkit to support physicians interested in stepping into a leadership role to initiate conversations with candidates about health care during this election.

The toolkit provides suggested key messages based on MSPEI’s “Leading Change: Doctors’ Prescription for Improving PEI’s Health-care system” and guidance on how to get the most of your conversations with candidates.